You know that little tiny tech company called Google? They’ve partnered with the Marine Industries Association of South Florida (MIASF) to create a liquid version of Google Street View, which would cover our region’s major waterways. The Marine Industries Association of South Florida is the largest marine trade organization in the Southeast United States dedicated to protecting and growing marine industry businesses and promoting boating lifestyles.
Google Waterway View is a first-of-its-kind collaboration with the region’s Google Maps Street View content provider. They are using Street View technology to map the Intracoastal Waterway and the network of rivers, inlets, and commercial canals throughout South Florida, as well as featuring the many waterfront and land-based businesses serving boaters.
Pier Sixty-Six Marina is excited and proud to be the first marina being mapped for the project. This promising innovation started right here with Google choosing South Florida to be the first to use this new technology. Waterway View will ultimately show all of our slips, including slip numbers, lengths, power locations, and capabilities.
“This is an incredible opportunity to add another tool to the toolkit of the marine industry in South Florida, which employs 136,000 people and produces an annual economic impact of
$11.5 billion,” said Phil Purcell, CEO and president of MIASF. “Just as Google Street View is a valuable instrument and a trusted way for businesses to connect with customers, Waterway View has the potential to be the most exciting new resource for the boating lifestyle, connecting boaters with restaurants, marinas, fuel docks, service and sales centers, and all the other resources they may need.”
Not only will Google Waterway View create a detailed visual map covering 143 nautical miles along the Intracoastal Waterway from Jupiter, FL to Key Largo, it will provide the opportunity for nearby businesses to reach customers on their boats. You can learn more by watching this video:
Jim Hilker, who has been imaging the waterways for Google, shared a fun nugget with us and you can see it in the image below. You may have heard of Google Street View capturing unexpected images from time to time. He happened to capture an amphibious car zooming along the water. It kind of looks like James Bond meets Uber.
The Google Waterway View should launch as a free mobile app in June 2018 when the mapping is completed. A web browser version will be available before the app release and will be continually updated as more content is added.
Other completed mappings include:
Intracoastal Waterway from the mouth of the New River north to Pompano Beach
Intracoastal Waterway Pompano Beach to Lake Worth
Intracoastal Waterway at Lake Worth northward to Jupiter Inlet
Miami River and Intracoastal Waterway northward to Dania Cut
And mapping the Intracoastal Waterway from Miami southward to Ocean Reef is planned for the future. For more details about exposure opportunities, complete and submit the online form on the MIASF site and Jim will contact you with pricing and details.